A Bold New Look!
Our sophisticated brand refresh
When it came time for a brand refresh, we were excited to engage with creative director Tony Ponzo, to help craft a forward looking aesthetic which overlays a sensitive read of our design philosophy.
“The "These Architects" logo embodies modern sensibilities through its clean lines, geometric precision, and minimalist aesthetic, reflecting the firm's innovative approach.” explains Tony, “The varied shapes within the custom typography create a dynamic yet cohesive look, with angular and curved elements evoking architectural forms.”
A rich and sophisticated colour palette. Its earthy tones speak to our firms sensitivity to the natural environment we build in.
The bold and playful favicon features prominently on our business cards.
He continues, “The outlined letter forms give a sense of openness and space, mirroring the principles of architecture, while the monochrome palette conveys a solid foundation and timeless strength. This balance of bold structure and refined minimalism positions the firm as both forward-thinking and deeply rooted in architectural craftsmanship.”
From business cards to our digital footprint to the big, bold and playful graphic favicon, we couldn’t be happier with our new coat of paint!